When it comes books to help you find your way as a podcaster, the field is wide open (I’ve even written one myself).
Having worked in broadcasting during the 80s (using vinyl and tape), and then rekindling my love of broadcasting with a podcast in 2008, I thought it about time I refreshed my own skills by reading what other people are advising.
I also host a radio show, and that led me to buy Valerie Gellers’ Beyond Powerful Radio – A Communicator’s Guide to the Internet Age.
This is quite a hefty tomb, and while of general interest to me, much of what it had to offer was for those actually working at a radio station, managing staff, or hosting talk shows and phone-in programmes. Still, I found it interesting, useful and refer to it regularly.
Next up is Viral Podcasting by Kerry Lutz who proclaims the book offers a “proven process to earn a 6-figure income from your show”. The book features contributions from Valerie Geller.
Lutz’s “6-figure income” claim is a bit hard to swallow, but hey – you might get lucky. Still, the book is well worth a read if you are starting out.
Top of the pile for me though is Essential Radio Skills by Peter Stewart (there are two editions and the 2009 first edition will be cheaper than the 2010 update). I got a lot of good information from this book as plenty of what’s included can be applied to podcasting.
Before you splash out loads of cash, ask around to see if your friends and colleagues have any of these book to borrow, check out your library and used book sellers. My preference is to avoid using Amazon due to its exploitation of staff around the world and recent stories of the firm dumping perfectly good products.
And if you have a favourite book about podcasting or broadcasting to recommend then do let me know…
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